BRAND CHECK
BRAND CHECK™
BRAND CHECK™ is a free assessment that takes about five minutes and uses 12 questions to find where the bottlenecks are in your brand strategy. It is separate from the ¥49,800 individual assessment.
The assessment and report are currently in Japanese.
Start the free assessment (Japanese)ASSESSMENT
A connected view of your brand
The questions follow the path from business value and internal understanding to the way that value reaches customers. Your results highlight where alignment may be missing.
REPORT
What you receive
The linked assessment is currently available in Japanese.
- An overview of your brand's current state
- A view of the gaps between internal understanding and external expression
- Priority issues to explore
- A starting point for further discussion
SAMPLE REPORT
What the report looks like
A three-page report: an overall score out of 5, a score sheet for all 12 questions, a brand alignment index (CRI) out of 10 and the main contradictions to check, in priority order. Scores in the Japanese sample are illustrative.
NEXT STEP
From your results to the next step
See the course page for the two-day curriculum.
- Free strategy session — talk through what your report means and where to start.
- Brand management course — if the gaps lie in brand foundations or alignment, learn to close them yourself in two days and leave with a draft brand rulebook and a 30-60-90 day plan.
- Individual assessment and consulting — for decisions that require market research and financial analysis (¥49,800 excl. tax).
LET'S TALK
What could your company's value become?
The first 60-minute consultation is free. Start with the questions you have now.
Book a consultation